Questions Most Often Asked:
(Click on a question to hop to the answer below.)
Should I advertise?
Is radio right for me?
How do I get started?
How much does advertising cost?
What are the most frequent mistakes advertisers make?
I want to build my business, what do you suggest?
What’s the best way to advertise?
How long does it take for advertising to begin working?
What is TOMA?
Which station is best for me?
Who makes my commercial?
What should I say in my commercial?
How much is commercial production?
How can I guarantee success?
I’m a small business with a small budget – can I still advertise effectively?
Do you have sales or specials?
I’m a retailer, what’s best for me?
I’m NOT a retailer, what’s best for me?
I’m having an event, how should I advertise?
What about television and cable advertising?
What about newspaper advertising?
What about yellow pages?
What about Internet banner advertising?
What about billboards?
What about other radio stations?
Should I hire an advertising agency?
Should I have a jingle?
What’s a positioning statement?
What is image advertising?
What is branding?
What is bonding?
How does a buying cycle affect my business?
Should I do a remote broadcast at my business?
What are ratings?
What is reach and frequency?
How and who do I contact for more advertising information?
What’s a “Custom Marketing Analysis?”
What’s a “Custom Marketing Plan?”
Tell me about your radio stations?
Tell me about your programs?
What’s a radio demographic?
What are your payment terms/credit policies?
Do I have to sign a contract?
I tried radio once and it didn’t work, why would it work this time?
What is the procedure if I want to meet with one of your account managers?
What is co-op advertising?
Do you have any success stories?
I don’t have a large budget, what do you suggest?
What is drive time?
Should I advertise during nights and weekends?
Is there a charge for an account manager to meet me for a marketing analysis?
What is a “Unique Selling Proposition”?
What is Fingerlakesdailynews.com
What is FLXDigital?